Kia Niro vs Toyota Prius: Which to Buy

Kia Niro starts at $26,990; the Toyota Prius starts at $28,550. Before taxes and fees, the Kia Niro is $1,320 less. Toyota Prius makes more power, 196 hp against 139 hp.
Frequently Asked Questions
Is the Kia Niro or the Toyota Prius cheaper?
The Kia Niro costs less to start. Kia Niro: $26,990 plus $1,375 destination. Toyota Prius: $28,550 plus $1,135 destination. Taxes, title and registration are on top of both.
Which gets better fuel economy, the Kia Niro or the Toyota Prius?
The Kia Niro is rated 53/54 city/hwy, and the Toyota Prius is rated 57/56 city/hwy. Real-world results depend on how and where you drive.
How many people does each seat?
The Kia Niro seats 5. The Toyota Prius seats 5.
What are the trade-offs between the two?
Kia Niro: Exceptional fuel economy of 53/54 MPG, though lack of an all-wheel drive option. Toyota Prius: Unmatched fuel economy of 57/56 MPG, though compromised rear passenger space and visibility.
Kia Niro is best for
Kia Niro is the better fit for compact suv buyers who want to cut fuel use without charging. Its standout: exceptional fuel economy of 53/54 MPG.
Toyota Prius is best for
Toyota Prius is the better fit for compact sedan buyers who want to keep fuel costs low. Its standout: unmatched fuel economy of 57/56 MPG.
Spec-by-Spec Comparison
| Attribute | Kia Niro | Toyota Prius |
|---|---|---|
| Starting MSRP | $26,990 | $28,550 |
| MSRP + destination | $28,365 | $29,685 |
| Fuel economy / range | 53/54 city/hwy | 57/56 city/hwy |
| Horsepower | 139 hp | 196 hp |
| Seating | 5 | 5 |
| Body type | Compact SUV | Compact Sedan |
| Powertrains | 1.6L Hybrid, Plug-in Hybrid (PHEV), Electric (EV) | 2.0L Hybrid |